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Privacy Policy

Welcome to Bucknit. Your privacy is critically important to us.

This Privacy Policy describes how Wear It Like This ("we," "us," or "our"), the legal owner and operator of the Bucknit brand and website (https://bucknit.com), collects, uses, and shares your personal information when you visit, make a purchase, or otherwise interact with us.

1. Information We Collect

We collect information to provide a better, more personalized shopping experience for you. This includes:

  • Information You Provide Voluntarily:
    • Identity & Contact Data: Your name, shipping address, billing address, email address, and phone number when you make a purchase or create an account.
    • Payment Information: Standard billing details processed securely via our third-party payment gateways. We do not store your full payment card or account details on our servers.
    • Communications: Any information you provide when you contact our customer support or sign up for updates.
  • Information Collected Automatically:
    • Device & Usage Data: Your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.
    • Cookies and Tracking: We use cookies, web beacons, and pixels via our storefront provider to remember your preferences, keep track of your shopping cart, and analyze website traffic.

2. How We Use Your Information

Wear It Like This uses your personal data for the following operational and business purposes:

  • Order Fulfillment: To process payments, arrange shipping, and provide you with invoices and order confirmations.
  • Customer Support: To respond to your inquiries, resolve issues, and handle returns.
  • Marketing Communications: With your explicit consent, to send you promotional emails about new Bucknit products, special offers, and updates.
  • Site Improvement: To monitor and analyze website usage trends so we can optimize our layout, product offerings, and overall user experience.
  • Fraud Prevention: To screen our orders for potential risk or fraud.

3. Sharing Your Personal Information

We do not sell your personal information. We only share your data with trusted third parties who help us run the Bucknit storefront, specifically:

Service Provider Type

Provider Name

Purpose

E-commerce Platform

Shopify

To power our online storefront and manage inventory.

Payment Processor

PayU

To securely handle transactions and fraud screening.

Shipping & Logistics

Third-Party Couriers

To deliver your physical orders to your designated shipping address.

Note: We may also share your information to comply with applicable laws and regulations, to respond to a subpoena, or to otherwise protect our legal rights.

4. International Data Transfers

Our business operations are based in India, but we offer international shipping. If you place an order or access our website from outside India, please note that your information will be transferred to, stored, and processed in India and other countries where our service providers (such as Shopify) operate servers. By using our website, you consent to these transfers.

5. Your Rights and Choices

Depending on your location, you may have specific rights regarding your personal data, including:

  • Access & Correction: The right to request copies of the personal data we hold about you or request that we fix inaccurate information.
  • Deletion: The right to request that we erase your personal information, subject to certain legal exceptions (such as maintaining tax records or active order histories).
  • Opt-Out: You can opt out of marketing emails at any time by clicking the "Unsubscribe" link at the bottom of our emails.

To exercise any of these rights, please contact us using the email address provided below.

6. Data Security & Retention

We implement industry-standard administrative, technical, and physical security measures designed to protect your data. However, please remember that no method of transmission over the internet is 100% secure.

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, and resolve disputes.

7. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. The "Effective Date" at the top of this page will be updated accordingly.